Amy Schmittauer is Founder & Face of SavvySexySocial.com, a resource helping brands develop and execute a social media marketing strategy to grow awareness and increase sales by showing off their amazing personality online. Leading the charge in video blogging for business, Amy has grown a following for the site that has amassed more than one million video views and become a vital referral source to her video content marketing consultancy and professional speaking career.
Photos and videos always look like a good idea. Literally. They’re extremely visually pleasing. But when it comes to getting pretty with online content, small brands understand the appeal and yet continue to say it’s ‘down the road’ in their own outreach strategy.
In a world where... February 12th, 2015 | Tips of the Trade, Upcoming Events | Read More
I’ve posted another article about how video can be extremely beneficial for marketing your brand online, even helping to increase revenue for current clients. But the idea of video blogging is daunting enough for many businesses that they will procrastinate and never begin creating at all.
Then... July 3rd, 2013 | Tips of the Trade | Read More
It’s fairly common to hear business owners talk about social media marketing as an option for their strategy, not a must. And that is true. You certainly don’t have to be on social media to market your business if you’ve found the most effective platforms for this to be elsewhere.
The... June 5th, 2013 | Tips of the Trade | Read More
Email marketing is absolutely necessary for any digital marketing campaign. Quite simply, it’s where the transactions happen. The following key elements will prepare you to capture those leads with an email newsletter, helping your social media and online marketing efforts pay off.
Email Marketing... May 1st, 2013 | Tips of the Trade | Read More
It’s typical for businesses to think about potential customers when they’re designing a marketing strategy for their brand. But what about your current clientele? You know, the ones who already know and love you, and trust you with their budgeted dollars. How can we double results from your... April 3rd, 2013 | Tips of the Trade | Read More
Your engagement is down on your Facebook page, so what do you do? Blame Facebook, of course!
“They want us to pay to promote our posts! That’s why we don’t have as many likes.”
Valid argument. You’re using someone else’s network, so you’re at the mercy of how... March 6th, 2013 | Expert Perspective | Read More
Social this and social that. Everyone’s doing it, but who’s standing out from the crowd? Creativity in digital marketing is in high demand, and brands are racking their brains for how to achieve it. But the secret has always been out. So instead of blaming lack of dollars (small business,... February 6th, 2013 | Tips of the Trade | Read More
As a business, it’s becoming increasingly difficult to stand out online. Social media is constantly changing, becoming more expensive, and overwhelming those looking to it as an avenue of promotion. In reality, though, engaging an audience online on any platform has only needed one simple thing.
This... December 11th, 2012 | Tips of the Trade | Read More
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