Archive for the ‘How-To Guides’ Category

How to Survive the Winter with a Food Cart or Food Truck Business

How to Survive the Winter with a Food Cart or Food Truck Business
The mobile dining business is exploding all over the country as new food carts and food trucks continue to pop up in every major city. The warm summer months bring longer daylight hours, longer lines and higher sales figures for those outdoor businesses, but the opposite tends to happen when the weather...
December 3rd, 2011 | How-To Guides | Read More

How to Use Yelp as a Small Business Owner

How to Use Yelp as a Small Business Owner
Christina Christian, Columbus Community Manager for Yelp.com. Yelp.com is a website that connects people with great local businesses, a community of real people who are passionate about sharing their local experiences, and a marketing tool owners are learning to maximize− for free. It’s not...
November 30th, 2011 | How-To Guides | Read More

How to Find the Ideal Intern for Your Small Business

How to Find the Ideal Intern for Your Small Business
While it’s true that an intern can provide your business with an extra set of eyes and ears and hands, they don’t necessarily come free− and they don’t come without a little work on your part. That’s why we’ve compiled this handy how-to guide about finding an intern that’s...
November 4th, 2011 | How-To Guides | Read More

How to Register a Business

How to Register a Business
Many businesses begin as an informal hobby or a small project. When the owners realize that their concept is profitable, steps are often taken to formalize the business in the eyes of the law –and to protect it– through various business registrations. Matt Crumpton of Crumpton Law Business “registration”...
September 27th, 2011 | How-To Guides | Read More

How to Buy Health Insurance for Your Employees

How to Buy Health Insurance for Your Employees
To offer health insurance or not to offer health insurance− it’s a decision small business owners face the minute they take on employees. And it’s a decision they shouldn’t take lightly. Why? Health insurance generally attracts workers, keeps them around, and boosts morale and productivity. “Companies...
August 1st, 2011 | How-To Guides | Read More

How to Open a Pop-Up Retail Shop

How to Open a Pop-Up Retail Shop
Pop-ups have been around for years, most often in the form of seasonal stores peddling merchandise like Halloween costumes or Christmas decorations. However, both large, international chains and small, startup boutiques have recently begun experimenting with the short-term retail concept. As property...
April 1st, 2011 | How-To Guides | Read More

How to Generate Leads for Your Business Using SlideShare

How to Generate Leads for Your Business Using SlideShare
Last week, I presented a personal branding workshop with Sarah Storer to the Ohio State University Public Relations Student Society of America. While I admit that Sarah is a better public speaker, I thought I had done a decent job of developing our presentation deck. So after the event, I published...
March 15th, 2011 | How-To Guides | Read More

How to Take Your Business to The Next Level

How to Take Your Business to The Next Level
I think as a Small Business Development Center consultant I’m supposed to tell people they need to write a business plan. I guess I’m breaking the rules because I’m going to tell you not to write a business plan! Entrepreneurs put so much focus on the development of a 40-page, 12-point-font...
February 16th, 2011 | How-To Guides | Read More
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