Recent Articles

Social Madness competition measures businesses’ social media prowess

Social Madness competition measures businesses’ social media prowess
A new March Madness-style competition put on by American City Business Journals puts corporate social media front and center. For Social Madness, the growth of a company’s social media presence is measured by tracking the number of votes it receives on three platforms: Facebook, Twitter, and LinkedIn....
April 27th, 2012 | Announcements | Read More

Outlook Media aims to give GLBT youth a voice through fund

Outlook Media aims to give GLBT youth a voice through fund
Outlook Media has morphed from a weekly publication into a multi-faceted company whose properties now include Outlook magazine; Network Columbus, a chamber of commerce for GLBT-owned and allied companies and business professionals; Radio Outlook on 1580 AM WVKO; and Suite Q, a retail shop in the Short...
April 26th, 2012 | Philanthropic Pursuit | Read More

ChatterJet helps small businesses maintain strong social media presence

ChatterJet helps small businesses maintain strong social media presence
Business owners are often told they should be using social media to help market their offerings. If they own a small company, it’s likely they’ve responded with at least one of the following statements: “I don’t know where to start.” “I don’t have time to do...
April 25th, 2012 | Business Profiles | Read More

Good client relationships, talented employees helping Leaderpromos thrive

Good client relationships, talented employees helping Leaderpromos thrive
While a student at The Ohio State University, Stephanie Leader worked for a promotional advertising company that ended up hiring her on full time in 1992. As she was about to graduate, the company’s owner offered her a partnership. A year later, she became its sole owner. Some young professionals...
April 24th, 2012 | Business Profiles | Read More

Lancaster looking to attract additional small businesses

Lancaster looking to attract additional small businesses
As home to Anchor Hocking Co., Lancaster has long been identified as a manufacturing community. Recently, though, the city has begun touting its small business friendliness. Lancaster officials are quick to list the city’s skilled workforce, proximity to several universities and colleges (and the...
April 23rd, 2012 | Regional Spotlight | Read More

Cookies Cravings owner turns baking hobby into a business

Cookies Cravings owner turns baking hobby into a business
One of the first calls Lindsey Terwanger made after signing the lease for her new Italian Village cookie shop, Cookie Cravings, was to Melissa DeGraw Metz, director of membership at Experience Columbus. When the shop’s doors opened two months later, in December 2011, Lindsey had used relationships...
April 20th, 2012 | Business Profiles | Read More

Litigation 101: Surviving the First Time Your Business Gets Sued

Litigation 101: Surviving the First Time Your Business Gets Sued
Sooner or later, it will happen.  For some businesses, through a combination of skill and luck, it may be years before it does. But even if you work hard to comply with all of your legal obligations –and most businesses do– you will get sued.  It may be an employee you fired, a vendor you quit...
April 19th, 2012 | Metropreneurial Legal Insights | Read More

Jeremy Slagle transforms lifelong passion for design into a successful business

Jeremy Slagle transforms lifelong passion for design into a successful business
Jeremy Slagle always knew he’d be a designer one day, but becoming a business owner was not in his plan. In 2009, Slagle was working as senior creative director at Element, a Columbus design agency he’d been with for more than a decade. When the agency closed that year, Slagle was handed...
April 18th, 2012 | Business Profiles | Read More