Posts Tagged ‘public relations’

Belle Communications Landing the Right Story with the Right Audience at the Right Time

Belle Communications Landing the Right Story with the Right Audience at the Right Time
Head of local PR agency Belle Communications, Kate Finley was named one of PR News’ Top Women in PR for 2016, and is one of the few emerging agencies to be featured. Finley has been building her seven-person outfit since early 2013. Finley went to school for PR, taking a position as a marketing...
January 15th, 2016 | Business Profiles | Read More

speechbubble Providing PR to Social Media Management for Boozy Businesses

speechbubble Providing PR to Social Media Management for Boozy Businesses
From freelance to full-time, Cheryl Harrison has turned her knack for touting beer into two-person public relations and social media agency speechbubble. In college, Harrison studied both ends of the news spectrum, covering PR and journalism. Post-graduation she worked at a few agencies around town,...
September 29th, 2015 | Business Profiles | Read More

It’s All About Communications

It’s All About Communications
“It was impossible to get a conversation going, everybody was talking too much.” – Yogi Berra If the first time potential investors hear about your company is when you are ready to raise capital, you are not ready to raise capital. While you are busy building your prototype and choosing the...
June 4th, 2014 | Capital Access | Read More

DIY PR: Making PR Accessible for Small Businesses

DIY PR: Making PR Accessible for Small Businesses
For a small business, public relations is typically viewed as a nice-to-have with PR agency costs far outside a business’s budget. Not to be confused with advertising, PR helps build credibility with a business’s target audience, and when approached with a little bit of creativity, actually...
March 11th, 2014 | Dollars & Sense | Read More

Bowers PR and Marketing and ECDI believe in helping businesses grow

Growing a small business into a profitable and innovative brand looks easy from the outside. Susan Bowers Fortner knows better. Using hard work and ingenuity, she has spent her publishing and public relations career making increasing profits and positive branding easier for others. Fortner’s firm,...
June 28th, 2012 | ECDI Spotlight | Read More

How to Respond When Your Business Receives Media Inquiries

How to Respond When Your Business Receives Media Inquiries
Weirick Communications President Amy Weirick recently offered business owners several insightful tips for writing effective press releases and building good relationships with reporters and bloggers. Now, let’s imagine for a moment that you’ve taken her advice and the media is contacting...
April 17th, 2012 | How-To Guides | Read More

Well-crafted press releases, relationships key to effective public relations

Well-crafted press releases, relationships key to effective public relations
Anyone wanting to use public relations to market their business will do well to focus on the “R” in PR: relations. And the most crucial part of public relations is building and maintaining relationships with members of the media− traditional print and broadcast, as well as bloggers and...
April 10th, 2012 | Tips of the Trade | Read More

Geben Communication continues to grow, moves into new office

Geben Communication continues to grow, moves into new office
Despite an ailing economy, Heather Whaling left her steady job at a public relations agency in fall 2009 to launch Geben Communication. Dec. 1, 2009 was her first “official” day as a business owner, on Christmas Eve she signed a New York Times best-selling author as one of her first clients,...
September 2nd, 2011 | Business Profiles | Read More