Posts Tagged ‘technology’

The Importance of Process

Most people want to buy something tangible. Something we can look at, touch, smell, and, in our own personal way, assess whether we like it. When we initially engage with clients, they typically have a fuzzy vision of the application they want. I think this is pretty common in most buying situations,...

May 8th, 2013 | Small Business Technology | Read More

Responsive & Adaptive: Two Web Terms You Should Know

The web moves quickly. You start getting used to new terminology, techniques and technology, and before you know it, what you know is so last week. Two terms you are already hearing a lot about −and can expect to hear even more about− are “responsive” and “adaptive.” Although...

February 13th, 2013 | Small Business Technology | Read More

Open Source vs. Proprietary

Clients and partners ask us frequently for our perspective on open source vs. proprietary technologies. There isn’t a right or wrong answer. It ultimately depends on the objectives and needs of the project. If you let the needs of the project drive the decision about what type of technology is...

January 9th, 2013 | Small Business Technology | Read More

Engaging Experts and Holiday Fun

Technology and the digital world move quickly. What you are doing this quarter might not be what you need to be doing next quarter. This pace of change is one reason you need to seek out experts in specific disciplines. You are probably in business to provide a particular product or service, and you...

December 26th, 2012 | Small Business Technology | Read More

Be Transparent

One of the ways to leverage technology quite easily and inexpensively for significant impact and customer value is transparency. Wikipedia, in part, defines transparency as, “Operating in such a way that it is easy for others to see what actions are performed.” Transparency in business is...

November 14th, 2012 | Articles, Small Business Technology | Read More

New TechColumbus CEO talks startups, young people, job creation

Though Tom Walker hadn’t lived in the capital city prior to starting his job as CEO of TechColumbus, he was familiar with it. After earning a bachelor’s degree in aerospace and mechanical engineering from the University of Oklahoma, Walker launched his career at Columbus-based Battelle,...

November 12th, 2012 | Expert Perspective | Read More

Removing manual processes can be a wise business decision

Unless you are an artisan or craftsman, manual processes in your business are bad. Manual processes create inefficiencies, increased costs, and negative customer experiences. Small and mid-sized companies don’t remove manual processes because they don’t know how and believe it will be too...

October 10th, 2012 | Articles, Small Business Technology | Read More

Every Company Is A Tech Company

Are you a technology company? We believe the answer is yes. Regardless of what industry you are in, leveraging technology can help you provide more value to your customers and help you increase your company’s value. Adam Hartung, author of “Create Marketplace Disruption: How to Stay Ahead...

September 12th, 2012 | Small Business Technology | Read More