Posts Tagged ‘Tips of the Trade’

Key Elements to Starting an E-Newsletter

Email marketing is absolutely necessary for any digital marketing campaign. Quite simply, it’s where the transactions happen. The following key elements will prepare you to capture those leads with an email newsletter, helping your social media and online marketing efforts pay off. Email Marketing...

May 1st, 2013 | Tips of the Trade | Read More

How Video Can Increase Revenue from Current Clients

It’s typical for businesses to think about potential customers when they’re designing a marketing strategy for their brand. But what about your current clientele? You know, the ones who already know and love you, and trust you with their budgeted dollars. How can we double results from your...

April 3rd, 2013 | Tips of the Trade | Read More

Why You Should Create Video Content (And Some Ideas To Inspire)

Social this and social that. Everyone’s doing it, but who’s standing out from the crowd? Creativity in digital marketing is in high demand, and brands are racking their brains for how to achieve it. But the secret has always been out. So instead of blaming lack of dollars (small business,...

February 6th, 2013 | Tips of the Trade | Read More

Linkedin Endorsements: What You Need To Know About Being Endorsed

LinkedIn has been upgrading its site consistently for a few months now, and one of their newest features is the Endorsement. In short, a quick way to acclaim your connections for their listed professional skills and areas of expertise. A one-click recommendation. That’s right. The section you loaded...

October 12th, 2012 | Tips of the Trade | Read More

Design professionals offer tips for creating quality company logos

It’s not uncommon for startups to design their logo themselves or hand the task off to an amateur in an attempt to save money. It’s a simple decision that could come back to bite them, though. We’ve all heard the expression, “You only have one chance to make a good first impression.”...

October 1st, 2012 | Tips of the Trade | Read More

5 Ways To Make Your Facebook Posts Pop

The Facebook news feed is a very competitive place. If you don’t already have high engagement (consistent likes and comments, also known as an Edgerank score), the likelihood of your posts popping up is pretty low. That’s because Facebook keeps its visitors happy by putting exactly what they...

August 15th, 2012 | Tips of the Trade | Read More

Tips on Avoiding a Credit Card Security Breach

With the recent news of the Global Payments credit card breach, business owners are again reminded of the risks associated with processing and storing credit card data. In a 24/7 world where many organizations maintain online storefronts, however, accepting credit card payments isn’t just an option...

April 12th, 2012 | Tips of the Trade | Read More

WordPress, Blogger, or Tumblr: Choosing the Best Blogging Platform

Blogging is a popular form of content creation today and the number of platforms to choose from can be pretty overwhelming, especially when you want to create a blog for your business and you need to pick one that’s feasibly manageable, but also impressive to your audience. There are several things...

April 11th, 2012 | Tips of the Trade | Read More