Posts Tagged ‘Tips of the Trade’

Linkedin Endorsements: What You Need To Know About Being Endorsed

Linkedin Endorsements: What You Need To Know About Being Endorsed
LinkedIn has been upgrading its site consistently for a few months now, and one of their newest features is the Endorsement. In short, a quick way to acclaim your connections for their listed professional skills and areas of expertise. A one-click recommendation. That’s right. The section you loaded...
October 12th, 2012 | Tips of the Trade | Read More

Design professionals offer tips for creating quality company logos

Design professionals offer tips for creating quality company logos
It’s not uncommon for startups to design their logo themselves or hand the task off to an amateur in an attempt to save money. It’s a simple decision that could come back to bite them, though. We’ve all heard the expression, “You only have one chance to make a good first impression.”...
October 1st, 2012 | Tips of the Trade | Read More

5 Ways To Make Your Facebook Posts Pop

5 Ways To Make Your Facebook Posts Pop
The Facebook news feed is a very competitive place. If you don’t already have high engagement (consistent likes and comments, also known as an Edgerank score), the likelihood of your posts popping up is pretty low. That’s because Facebook keeps its visitors happy by putting exactly what they...
August 15th, 2012 | Tips of the Trade | Read More

Tips on Avoiding a Credit Card Security Breach

Tips on Avoiding a Credit Card Security Breach
With the recent news of the Global Payments credit card breach, business owners are again reminded of the risks associated with processing and storing credit card data. In a 24/7 world where many organizations maintain online storefronts, however, accepting credit card payments isn’t just an option...
April 12th, 2012 | Tips of the Trade | Read More

WordPress, Blogger, or Tumblr: Choosing the Best Blogging Platform

WordPress, Blogger, or Tumblr: Choosing the Best Blogging Platform
Blogging is a popular form of content creation today and the number of platforms to choose from can be pretty overwhelming, especially when you want to create a blog for your business and you need to pick one that’s feasibly manageable, but also impressive to your audience. There are several things...
April 11th, 2012 | Tips of the Trade | Read More

Well-crafted press releases, relationships key to effective public relations

Well-crafted press releases, relationships key to effective public relations
Anyone wanting to use public relations to market their business will do well to focus on the “R” in PR: relations. And the most crucial part of public relations is building and maintaining relationships with members of the media− traditional print and broadcast, as well as bloggers and...
April 10th, 2012 | Tips of the Trade | Read More

How Twitter Chats Can Give Your Brand the Personality It Needs

How Twitter Chats Can Give Your Brand the Personality It Needs
There’s more to Twitter than what meets the eye. Newbies assume the community wants to know what they had for lunch today. Well, unless you’re a world-class chef sharing interesting meals on a daily basis with your followers, they could probably care less. But that’s the really cool...
March 7th, 2012 | Tips of the Trade | Read More

How to Market with Foursquare When You’re Not a Brick and Mortar

How to Market with Foursquare When You’re Not a Brick and Mortar
If you have a virtual business or take clients while working from home, you might be wondering how in the heck Foursquare could help you. That’s understandable. If you’re not familiar with the social network, Foursquare is a community where users alert businesses and their other social networks...
February 3rd, 2012 | Tips of the Trade | Read More