Posts Tagged ‘visual merchandising’

Joe Baer of Zen Genius Pens Book on Visual Merchandising in the Short North

Joe Baer of Zen Genius Pens Book on Visual Merchandising in the Short North
Short North is one of the most vibrant areas of Columbus, full of unique boutiques with highly visual storefronts. Through the eyes of a visual merchandising expert, CEO and Co-Founder of Zen Genius Joe Baer explores the neighborhood in his new book, The Art of Visual Merchandising: Short North.  “I think...
August 20th, 2014 | Business Profiles | Read More

Zen Genius a leader in providing visual merchandising support

Zen Genius a leader in providing visual merchandising support
While working for a department store in Arizona, Joe Baer began to envision a company that could provide visual merchandising support to retailers and businesses. Upon his return to Ohio three years later, he decided to make a go of it. He teamed up with fellow visual merchandiser Paul Cook, and on...
May 3rd, 2013 | Business Profiles | Read More